CHAPTER 4 Job Function Seniority The vast majority of respondents were from the Marketing S SPONSE ole RE ob R J department (74%), with light representation from Sales (11.36%) el/VP 12.99% v C-le or 23.51% ect and Sales Development (7.85%). We also heard from revenue Dir anager 34.64% operations, product, and Digital Experience professionals. M or 28.87% tribut Con Individual S SPONSE unction RE ob F J ting 73.55% e ark M Sales 11.36% Other (2.6%) .85% t 7 elopmen v Sales De 2.55% Sales Development (8%) Other ounder 1.45% Sales (11.6%) /F O CE ess 1.24% c Suc omer Cust Marketing (75.1%) Individual Cintributor (28.9%) Manager (34.6%) Director (23.5%) C-level/VP (12%) SURVEY METHODOLOGY 35