Time management (cont’d) eam t t wing and elopmen art 11o v P Grmanaging a sales de The best time of day for calling You’ll see different data for different companies, LeadResponseManagement.org conducted but remember: the time zone of the prospect an excellent study (using InsideSales.com data) is what matters – your 4pm isn’t always theirs! on the timing of outbound calls. The study is full of great insights to help you build your daily schedule, but here’s a choice nugget: Tip: 4 to 6pm is the best time to call to make Setting up custom reports or dashboards contact with a lead – 114% better than in Salesforce can help support the management calling at 11 to 12am. of your daily schedules. Time of day: initial dials to leads that become contacted 3.50E+08 3.00E+08 2.50E+08 2.00E+08 1.50E+08 1.00E+08 0.50E+07 0.00E+00 7-8 8-9 9-10 10-11 11-12 12-1 1-2 2-3 3-4 4-5 5-6 6-7 Source: Insidesales.com 116